Episode 138: Most companies are squandering a golden opportunity.
⏱️ Timestamps:
00:00:00 - Everyone wants success, no one wants data work
00:00:23 - Introducing Irwin
00:01:27 - Why customer contact databases fall short
00:03:58 - Data responsibility: Who should own it?
00:04:47 - Clean data unlocks limitless potential
00:06:30 - The value of a full customer contact database
00:08:08 - Automation and AI: Duh, isn’t data obvious?
00:09:00 - Getting CSMs to care about clean data
00:10:33 - The challenge of digital customer success
00:11:03 - Overcoming the data paradox in the industry
📺 Lifetime Value: Your Destination for GTM content
Website: https://www.lifetimevalue.show
Send the show a message via email or voicemail: https://www.lifetimevalue.show/contact/
🤝 Connect with the hosts:
Dillon's LinkedIn: https://www.linkedin.com/in/dillonryoung
JP's LinkedIn: https://www.linkedin.com/in/jeanpierrefrost/
Rob's LinkedIn: https://www.linkedin.com/in/rob-zambito/
👋 Connect with Irwin Hipsman:
Irwin's LinkedIn: https://www.linkedin.com/in/irwinhipsman/
